This presentation explores the application of the IMAGE model in teaching German students about Viennese culture across all proficiency levels. The IMAGE model, an innovative pedagogical framework, integrates cultural immersion with language learning, making it particularly effective for students navigating the rich cultural landscape of Vienna. We provide practical strategies to help students connect linguistic knowledge with cultural understanding. Participants will gain insights into how to adapt the model to various proficiency levels, ensuring an engaging and comprehensive learning experience. This approach not only enhances students' cultural competence but also deepens their linguistic proficiency by embedding the language within the authentic context of Viennese life.