In this session, we will explore neuroscience research on how knowledge is learned and retained, particularly in language acquisition. Participants will discover how the human brain can change and grow through neuroplasticity and gain insights into the mechanisms of memory. Additionally, we will uncover the "why" behind various language activities, enhancing understanding of their effectiveness. Most importantly, the presenter will share proven strategies for actively engaging students with the target language, along with practical tips to make language learning enjoyable and dynamic. This session aims to equip educators with valuable insights and tools to enhance their language teaching practices through the lens of euroscience.